Nov 30, 2021
The first sale is the first step on the journey. NOT the final destination. Once you start getting sales, you hard work really begins! Email marketing, reviews, growing your community. Why? Returning customers spend more and spread the...
Nov 18, 2021
The eCommerce biggest mistakes you can make during the holidays? We talk to Alli burg from Shopify about the most common mistakes merchants make while preparing their stores for the holiday selling season. Insight from the...
Nov 12, 2021
Big brand fashion site Zara comes under the hammer this week as we take a look at their creative, commercial and eCommerce savvy site. Verdict - we LOVE this site and there are some very interesting inspirational additions that elevate this big-box brand out of...
Nov 5, 2021
This episode starts in pole position with our mutual love of F1! How to gear up your revenue with product line extensions. We talk about the difference between horizontal and vertical extensions and how to leverage them over the...