Apr 2, 2024
Coming from a background at Sony, EA, Nike, Walmart and Everlane, we were thrilled to spend some time with Jamie Lee and hear about her journey driving omnichannel and digital growth for some of the biggest brands. Real insights on how to make impactful change in product, channel and bridging the gap between...
Mar 4, 2024
From a gold icecream statue to Ozempic. From quiet luxury to being trained by Amazon... And what does that have to do with Chris Moe, co-founder of Cartograph? Daria and Bel spend an hour chatting to Chris about their work helping brands grow on Amazon: Amazon.com and Amazon Fresh, as well as Instacart.
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Mar 1, 2024
Daria and Bel shoot straight in this episode of eComm Stand Up... literally! Tackling the challenges of product, and eCom site, photography with some great examples from sites that get it right and some that highlight what you need to avoid when photographing your product catalog. Product photography is key to overall...
Feb 13, 2024
Daria & Bel talk about the challenges facing DTC ecommerce stores who make it big in retail. We look at the business mistakes made by thinking of the two channels as separate. As always it comes down to data, and more importantly in 2024 eCommerce: FIRST PARTY DATA! The total commerce twosome hand out great advice...
Feb 7, 2024
This week Daria & Bel look at the importance of customer segmentation and the different ways to look at your customer data. Also F1 and Taylor Swift. Actually, a lot of F1 and Taylor Swift, and some customer segmentation and data talk. When looking at your data, it's not just LTV or one-time vs. returning customers,...